Dooo dooo dooo dooo do do do do do, doo doo doo doo doo doo doo doo do do.
Perhaps in a quest to ensure that a new generation of people will go to sleep every night with shapes floating behind their eyelids, someone is making a full-length live-action movie of the popular 1980s video game, Tetris. Aaaaaaaand cue that song that never fails to get in your head.
Yes, a Tetris movie, and no, this is not a joke, at least not as reported by the Wall Street Journal: A company called Threshold Entertainment is working with the Tetris Company to create a movie based on the game.
There’s already a plot, and apparently it doesn’t involve people dodging giant blocks falling from the sky, which is really the only storyline that comes to mind.
“It’s a very big, epic sci-fi movie,” Threshold’s CEO Larry Kasanoff told the WSJ. “This isn’t a movie with a bunch of lines running around the page. We’re not giving feet to the geometric shapes.”
He’s got some street cred in the game-to-movie realm, as he adapted Mortal Kombat games into two big screen flicks back in the 1990s.
Besides, it’s all about cashing in on the name Tetris made for itself by being the best distraction a graphing calculator could hold for bored high schoolers pretending to pay attention before there were mobile devices with more than one game on them.
“Brands are the new stars of Hollywood,” Kasanoff explains. “We have a story behind ‘Tetris’ which makes it a much more imaginative thing.”
Apparently aliens will also enjoy Tetris the movie, as he adds that the flick will be just “the teeny tip of an iceberg that has intergalactic significance.”
Not to mention, the soundtrack is probably going to be implanted in your brains forever.
A ‘Tetris’ Movie Is in the Works (Exclusive) [Wall Street Journal]
by Mary Beth Quirk via Consumerist
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