Dunkin’ Donuts decided consumers weren’t getting enough coffee in their coffee, so they’re now offering coffee-flavored granola bars.
There’s obviously some kind of Frankenstein-like science experiment happening at the nation’s coffee and donut shops. First Starbucks began testing a beer-flavored coffee, and now Dunkin’ Donuts is pedaling a coffee-flavored granola bar. What happened to regular coffee and breakfast items? Are they just not enough anymore?
The Los Angeles Times reports that Dunkin’ Donuts is venturing into the protein bar market with its new coffee-flavored granola bar; because you can’t have enough strong coffee flavor in the morning, can you?
The new Dunkin’ Go Bar, a pre-packaged chewy granola bar, was designed to taste like the chain’s Original Blend Coffee.
Go Bars will be available in select Dunkin’ stores nationwide starting Monday.
And don’t worry about heading to the office with overpowering coffee breath for much longer. Dunkin’ reports it is partnering with Wrigley Foodservice to offer Orbit gum and Altoids mints starting October 1.
New granola bars at Dunkin’ Donuts. And of course they’re coffee-flavored [The Los Angeles Times]
by Ashlee Kieler via Consumerist
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