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Now That It Knows It’s Attractive To Buyers, Virgin America Considering Sale

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Sometimes you don’t know if you’re interested in something until you hear about it. It’s like realizing you are craving a cheeseburger the moment your friend asks if you’d like a cheeseburger. Such is the case for Virgin America, which is reportedly mulling the idea of selling itself after receiving takeover interest.

The budget airline backed by Richard Branson is now reaching out to potential buyers, Bloomberg said, citing sources in the know, and is working with a financial adviser during the process.

No decisions have been made, however, and the company might not end up selling anything at all.

Virgin America is staying mum on the topic, saying it doesn’t comment on speculation related to mergers or acquisitions.

Virgin America Weighs Sale After Receiving Interest [Bloomberg]


by Mary Beth Quirk via Consumerist

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