Kohl’s Rolls Out Buy Online, Pick Up In Store Nationwide

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(JeepersMedia)

The ability to order something online and pick it up is very appealing to consumers, even though doing so apparently doesn’t save us any time. Now Kohl’s, another retailer that had been testing this delivery method in fewer than 10% of their stores, is rolling it out nationwide.

The chain, which sells perpetually-discounted clothing and housewares, began its experiment with in-store pickup, or BOPIS, as it’s called in the biz, back in the fall of last year. The trial has apparently worked well in those 100 stores, and the company has opened the option up across all of its stores.

Online pickup shoppers will have a dedicated parking spot, and will be able to pick up their orders at the customer service desk or fine jewelry counter. Online shoppers will be able to find out in real time whether the item they want is in stock at the local store or they’ll have to wait for it to be shipped there.

Buy Online, Pick Up in Store [Kohl’s]

by Laura Northrup via Consumerist